A Social Media Blitz
The power and proliferation of social media is on display today at NCSU.EDU, thanks to a red-hot interview with superstar actor/comedian (and NC State alum) Zach Galifianakis. In less than 11 hours since the story went live, it’s garnered more than 8,800 pageviews – capturing readers’ attention and keeping them engaged within the site as they “dig deeper” into NC State’s Department of Communication, learn more about Galifianakis’ favorite professor, and more.
(To put the popularity of this story into perspective, NCSU.EDU’s second-most-viewed November feature has garnered approximately 2,300 pageviews.)
The Web Communications staff did post a link to the university’s official Facebook page to kick things off, but after that, the Twitterverse and Facebook users took care of the rest – seemingly spending their entire Monday reposting, sharing and tweeting about Galifianakis and his chat with NCSU.EDU web editor Dave Pond.
How are you allowing social media to further push your message?
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Passion Rules!
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