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Web2.0 presentation

Met with students at the kick off to Communications Week today.  Had a good discussion around social media; it’s advantages and disadvantages.

As suspcted, only two students in the audience were not on Facebook. More were not on Twitter, but that’s not a surprise. Stats show that Twitter is a mid-30s phenom.  The biggest surprise is iPhone usage.  Few students have an iPhone and fewer still think the iPad will be necessary on campus.   The feeling is that if you have a laptop, and almost everyone does, why to you need an iPad.  Time will tell.  I think the iPad will revolutionize the way we communicate, but then I’m not a student.  Who knows.

Anyway, it has been a very busy day so I’m going to just post my powerpoint presentation here (8MB) for your review…and comment.  Don’t let the opening mislead you.  I intentionally try to make people uncomfortable with the Web and the “don’t tase me bro” video does a great job of doing that.  It still chokes me up 18 months later.  If you haven’t seen it, please watch.  It demonstrates the dark side of social media.  Eight million page views in 24 hours!

Passion Rules!

87 of 100

3 comments

1 Stephanie Raney { 02.22.10 at 9:20 pm }

Mr. Hice,

I was one of the 2 students who wasn’t on Facebook during your presentation! I loved it–100%. I’m a Junior in public and interpersonal communication and work at the call center for annual giving on campus. Not sure if you saw on Twitter, but I met with Nevin Kessler at work tonight; he said he knew you! Anyways, he was asking for suggestions on how we could possibly work to build donor base at the bottom level with cold calls. The biggest complaint I receive when I’m cold-calling is that the alumni, or parent, or whomever I’m speaking with “doesn’t feel connected to the university any longer.” They say they don’t know things that are happening here, so why should they donate? The only things they hear are negative–especially with the Chancellor Oblinger situation. Basically, I think what you’re doing here is an amazing thing! Not only is it a GREAT way for students to stay in touch with different organizations on campus, but it’s a great way for alumni and parents to keep up, as well.

I thoroughly enjoyed your presentation today, and I wish you the best here at our university! I send you a warm NC State welcome:)

Stephanie Raney
Communication–Public and Interpersonal
North Carolina State University
snraney@ncsu.edu

2 Stephanie Raney { 02.22.10 at 9:30 pm }

Mr. Hice,

I already left one comment, but misread your statement above! Threefore THIS is the important response: I DEFINITELY am on Facebook; however, I was one of the students not on TWITTER. I just joined today because of the things you said during your presentation–you convinced me! In other words, I loved what you had to say–100 percent. I’m a Junior in public and interpersonal communication and work at the call center for annual giving on campus. Not sure if you saw on Twitter, but I met with Nevin Kessler at work tonight; he said he knew you! Anyways, he was asking for suggestions on how we could possibly work to build donor base at the bottom level with cold calls. The biggest complaint I receive when I’m cold-calling is that the alumni, or parent, or whomever I’m speaking with “doesn’t feel connected to the university any longer.” They say they don’t know things that are happening here, so why should they donate? The only things they hear are negative–especially with the Chancellor Oblinger situation and other negative publicity in the news. Therefore, my suggestion is to include a statement at the end of every call… “Have you found us on Twitter yet?” Or, “Have you been to the NCSU homepage yet?” Anything to let the person know how to stay in touch with the university at all times!

Basically, I think what you’re doing here is an amazing thing! Not only is it a GREAT way for students to stay up to date with different organizations on campus, but it’s a great way for alumni and parents to keep up, as well.

Oh, and about the iPad–I’m not a fan; none of my friends seem to be interested either! From a student’s perspective, it doesn’t seem to do much more than the iPhone (like someone said during the presentation); therefore, it doesn’t make much sense to us to buy something we don’t need UNTIL it’s been perfected. Years from now, even as soon as next year, a newer release could come out that actually DOES everything–then, I think your ideas about tutoring via the iPad could be workable; until then, I’d say it’s probably not going to be too popular with students.

I thoroughly enjoyed your presentation today, and I wish you the best here at our university! I send you a warm NC State welcome:)

Stephanie Raney
Communication–Public and Interpersonal
North Carolina State University
snraney@ncsu.edu

3 Joe Hice { 02.23.10 at 7:15 am }

Stephanie: Thanks for your note(s). Your comments about alumni feeling disconnected just makes me want to focus on alumni even more as we move forward. If you’d like to know anything more about what we’re doing, just let me know.

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