07.07.10 | posted by Joe Hice |
University Strategic Plans; the same, but different
Now that NC State is starting to work on an updated strategic plan, I thought it would be interesting to review some of the plans from our peer universities. Not as easy as it sounds. Try it. Go to Google and type in strategic plan university of XYZ. You’ll be amazed by what comes up. And what doesn’t.
I found the strategic communications plan for my alma mater quite easily (I actually have a copy in my file). I’ve used the UF communications plan and sections of the plan to describe what we do (or I think we should do) at NC State since I arrived in Raleigh.
UF does not have a written strategic plan for the entire university, or it didn’t when I left almost a year ago. Each unit (16 colleges ++) develops its own plan. The goals and objectives of the university president are established in conjunction with the UF Board of Trustees and the president reports on his progress toward those goals and objectives during the quarterly meetings of the BOT.
If you haven’t already visited the site, he’s a link to the UF Strategic Communications plan. It’s good work and well considered. UFStrategicCommunicationsPlan2009. You should also check out the University of Florida Communications Network Website (UFCN.) More good stuff. http://ufcn.urel.ufl.edu/
To demonstrate the importance of strategic communications planning at Florida, the plan and work schedule of the planning committee can be found on the UF President’s Web site. http://www.president.ufl.edu/committees/strategiccommunication/ The committee also makes regular reports to the External Relations sub-committee of the Board of Trustees.
Support from the top is critical if a plan is to be taken seriously and by placing the committee agenda, work plan and results on the President’s Web page, the “support from the top” can’t be missed. Try not cooperating with a presidential committee. (more…)
Joe Hice, APR, CPRC, MA, MBA Tampa, FL.
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